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Providing Integrated Marketing Communication Consultation Service
The increasing cost of gasoline affects the country's economic growth and consumer behavior. This results in the product owners wise budgeting for advertising and public relations. For this reason, it is necessary to carefully select the agency to promote the company's image and increase sales volume. Good Network understands your needs. We then faithfully provide our customers with the integrated marketing communication service. We want your benefit to be higher than your expenses.
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Holistic Communicative Consultation Services:
• Strategic Communication Planning
• Corporate Image Development
• New Product Release
• Integrated Marketing Communication
• Societal Marketing Campaign
• Crisis Management for Public Relations
• Press Center Management
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Communication Tasks :
• Press Conference
• Exclusive Interview
• Press Release
• Public Relations Advertorial
• Scoop News
• Press Tour
• TV Tie in Program
• Radio Documentary / Loose Spot
• Foreign News Agency Coordination
• Calendar News & Photo Release
Communication Tasks
Radio in program
FM 90.5 MHz. (Nation Radio Station)
FM 94.0 MHz. (GG News)
FM 101 MHz. (101 INN NEWS CHANNEL)
FM 101.5 MHz. (Chulalongkorn University Broadcasting Station)
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Media Planning & Media Buying Strategy :
To successfully create one product brand does not only depend on either advertising or public relations activities but also needs to strategically use a variety of techniques at the same time. Media planning and media buying strategy are the keys to reach the target group effectively. The best media planning comes from experts who comprehend how to utilize multi media such as print media, TV, radio, website, outdoor media and using of Public Transport media e.g. Buses, tuk- tuk , BTS , Subway stations etc.,
Media Planning Strategy & Media Buying
• Popular TV program
• Radio
• Printed media
• Website
• Outdoor Media
• Mobile Media
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Media Production :
Media production is another service that we provide to achieve our customer's need in order to promote sales on location (POP) including a TV/Radio documentary scoop and multi-media.
Media Production:
• Printing Production
• TV Scoop Production
• Radio Documentary Scoop & Loose Spot Production
• Multimedia Production
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Sales Promotion :
Sales Promotion is just as important as advertising and public relations. Sales promotion is the way to reach the specific target audience and to build familiarity between producer and customer. This is another strategy that improves the understanding and loyalty of the consumer to the product .
Sales Promotion Tasks
• Road Show
• New Product Launch
• Promotional Activity
• Contest Activity
• Grand Opening & Anniversary Activity
• Seminar & Conference Activity
• Thank You Party Activity for Dealers or Press
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Seminar Arrangement Service :
Seminars are suitable for products with characteristics that are difficult to describe such as medicine, food supplements, natural/herbal medicine and medicinal food.
Good Network arrange educational seminars to serve as channels for the product owners to inform the public about proper healthcare. We'll provide one stop services from the media planning stage to recruiting participants. The methods include advertising, posters, flyers; contacting facilitators, locations, MC/Moderator , specialist speaker from hospital or concerned institute , script writing; seminar article briefing and distributing after the event.
Seminar Tasks:
• Organizer & welcome reception management
• PR Management & Coordination
• Reservation service center
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